Explore Nector Features

Once you have set up your loyalty program according to the suggested settings, you can begin exploring the features discussed in this section.

These features would help you further enhance your loyalty program experience.

Nector Reviews

Social Proof is essential for any online business aiming to establish trust. Reviews serve as a key avenue for customers to express their genuine feedback about your products, and Nector provides a fantastic reviews feature to facilitate this. You can incorporate reviews in: Product Pages, Homepage - Sticky widget, Homepage - Featured Reviews

Reviews Widget

You can position the Reviews widget on your homepage to showcase the trust you've established as a business. Remember, first impressions are crucial!

Featured Reviews

You can showcase the best reviews collected from your website in a carousel format on your homepage by using Nector Featured Reviews.

Google-Ready Ratings

Export reviews in XML format and get your star ratings live on Google Search via Merchant Center.

How it Works

• Nector automatically generates your review feed in Google’s approved XML format.
• The feed is synced with your Merchant Center account to display authentic star ratings on product listings and Google Search results.
• Boosts your brand’s visibility, credibility, and click-through rate with live, verified ratings.
• Setup is quick and fully compliant with Google’s structured data requirements.

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Dedicated Pages for Loyalty, Referral, and Reviews

Although your widget serves as the entry point to your loyalty program, you may worry that some users might overlook it. Creating a brief page on your website that highlights the loyalty program can address this concern, and Nector is here to help you with that.

Things we like about this page:

• They have named the page 'Plant Parents Reward Club, ' which matches the brand theme
• A cover image that makes the page look even better and personalized
• The page content talks about the benefits of the program

Dedicated Reviews Page

The Reviews Page is a useful tool that allows you to display all the reviews you've gathered on your website in one location.

Dedicated Referral Page

This page can help you increase visibility, especially if you are focused on generating more customer referrals.

Tier-Based Rewards

One of the effective ways to reward customers who have been loyal and always contributed to your business's growth is to provide exclusive discounts and extra benefits to them. Nector lets you segment your customers based on:

• Total Amount Spent on the Website
• Total Number of Orders Made on the Website

You can configure up to 5 Tiers, define the rules to reach each tier and set up exclusive offers that are applicable to each tier.

As seen above, you can name each tier with names that match your brand's needs. The benefits are also listed under each tier to entice customers to move ahead in their shopping journey.

The progress bar gives customers the feeling of completing the given objective to move to the next level.

Progressive Cashback Rewards

Progressive Rewards motivates customers to boost their spending by providing increasingly higher cashback rates at various spending levels.

This approach naturally promotes larger basket sizes, leading to a notable increase in Average Order Value (AOV) for businesses.

Flash Coins

Flash Coins enables businesses to run strategic winback campaigns by crediting temporary reward coins to inactive customers.

These coins expire within a set timeframe, creating a compelling sense of urgency that motivates customers to return and purchase.

This feature has proven effective in reactivating dormant customers and driving time-sensitive conversions.

Delayed Rewarding

Once you start rewarding your customers after they place an order, there can be instances where they might cancel the order, or return the product after a number of days. In those cases, you would want to reverse the coins that were rewarded, which can be hectic work to do.

To solve this, Nector lets you delay the rewards as per the status of the order or tags that you create in your Shopify store. You can choose to reward your users during any of these statuses:

Payment-Driven Variable Rewards

As a business, it’s beneficial to encourage users to prepay for their orders instead of extending the payment cycle with cash-on-delivery (COD). Nector helps you in motivating users to opt for prepaid orders.

This enhances the likelihood of users choosing prepaid options, as the additional benefits make them more appealing.

Loyalty Program PDP

Embeds With the Loyalty Program Embeds, you can provide users with information about their potential earnings when purchasing a product. This insight can assist them in evaluating the value of the rewards with each transaction.

Customer Accessibility

This  improves how customers interact with the loyalty and referral programs on Shopify storefronts:

Expanded Customer Account Widgets (Shopify):

• • Loyalty, referral, and birthday widgets are now available on the new Shopify Customer Account profile page.
  • Benefit: This offers customers improved self-service access to view their points, referral links, reward status, and birthday/anniversary benefits, integrating the program seamlessly with Shopify's native account experience.
    

Earning Coins display on PDP and the Checkbox on PDP

Motivate customers by showing potential coin earnings and allowing instant redemption on the product page.

Example Workflow:

• Trigger: Customer views a product and is eligible for earning or redeeming coins.
• Action: Display coin earnings and a checkbox to apply saved coins.
• Message Templates: "Earn [X] points on this purchase. Use them for discounts on your next order!" "Saved ₹[X] using your points"

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Lead Magnet Popup

Nector allows you to gather visitor data on your website by presenting a first-time offer. By providing an enticing offer to encourage their initial purchase, you can successfully collect valuable data and maximize its potential for your business.

Point Redemption at Checkout

You can add a slider on the checkout page to give users the best visualization of coin redemption in their shopping journey. Users can use the slider to decide the amount of coins they wish to redeem for the desired discount. This removes the friction of users not utilizing their coins on your website. Representation of the slider on Amala Earth’s checkout page

*This feature is available only for Shopify Plus websites.

Coin Expiry

If customers earn coins but never redeem them, they risk losing out on discounts and missing the full value of the loyalty program. To tackle this and bring back dormant customers to your website, you can utilize the coin expiry feature. You can set an expiry date for the coins, so users would have to redeem them within the given time frame to reduce the risk of losing out on the benefit

Control & Customization Features

These updates give brands finer control over how and when loyalty points can be earned, redeemed, and expired:

Product-Specific Redemption Control:

• Brands can now restrict point redemption to specific products or entire collections (defined using Shopify collections).
• Primary Use: To prevent discounts on certain high-margin items or products like gift cards, protecting profitability.
• Note: This feature currently requires the GoKwik checkout integration to function.
  

Custom Point Expiry:

• Brands gain the ability to set unique, temporary point expiry dates using Shopify order tags.
• Primary Use: To create unique expiry rules for specific campaigns (e.g., "Bonus holiday points expire in 30 days") that override the standard global program setting.
• Note: This custom expiry is currently only applicable to Order Rewards.
  

New Reward Distribution & Types

This enhances the variety and timing of rewards offered to customers:

New Anniversary / Birthday Rewards with "Instant" Distribution:

• • New Reward Type: Brands can now offer Anniversary Rewards (e.g., a reward on the anniversary of a customer's sign-up or first purchase), running parallel to Birthday Rewards.
  • New Distribution Logic: The "Instant" distribution option provides the reward immediately the first time a customer enters their relevant date. This is designed to create a positive initial experience and boost engagement.

Referral Embed at Checkout

Customers feel motivated to complete an action when they are on a streak of completing actions on your website. So it’s more likely that users would refer another person to your website when they are satisfied with the purchase they just made on your website. To utilize this key moment, Nector lets you add the referral embed on your checkout page so that users can add their closed ones’ email addresses and refer them to your website.

Thank You Page (Referral & Earn Coins Section):

Encourage customers to refer friends and earn loyalty coins after purchase.

Example Workflow:

• Trigger: Customer lands on the Thank You page after completing an order.
• Action: Display referral link with incentive and points earning info.
• Message Template: "Thank you for your order!  Share this link with a friend and give them 15% off.

You’ll earn 1000 points once they order using your link and it gets fulfilled."

Offer a free product as a reward

Even though a monetary discount seems more enticing to offer, a physical product offered as a gift can feel more rewarding to users. Offering a complimentary product that complements other products on your website is a great way to satisfy customers. With Nector, you can let users claim a free product on their purchase by redeeming a small amount of coins. The product would be added automatically to the user’s cart once they redeem.

Membership

With a Paid Membership, customers subscribe for a fixed duration (e.g., ₹299 for 6 months) to unlock exclusive perks. Unlike regular shoppers, members enjoy consistent benefits and earn more through loyalty rewards.

How it Works

• Customers purchase a membership plan for a set time period.
• Membership perks apply automatically to all their orders.
• Can be combined with loyalty rewards for greater value.

Benefits

• Fixed discount on every order (e.g., 10% off)
• Free shipping on all orders
• 1.5x loyalty coins on every purchase
  

Unlock Member-Only Pricing with the Custom Price Widget

For brands building a loyal community, exclusivity is the secret ingredient. Customers want to feel like they are on the inside, getting something special that others don’t.

That’s exactly what the Custom Price Widget delivers.

Placed seamlessly on both the Product Display Page (PDP) and Product Listing Page (PLP), it automatically shows members their discounted price the moment they land on a product. Non-members, meanwhile, continue to see the regular price.

This simple shift does two powerful things:

• Incentivizes sign-ups by showing non-members the savings they’re missing.
• Strengthens retention by rewarding members with a constant reminder of their benefits.

And the experience doesn’t end at the product page. The discount is carried forward into the cart and checkout, so members never lose sight of the value they are receiving.

Cart Page Widget

The Cart Page Widget highlights the extra savings customers can unlock at checkout using their loyalty points. It encourages customers to redeem points and complete their purchase.

How it Works

• Appears on the cart page for logged-in customers.
• Shows available loyalty points and equivalent discount.
• Motivates customers to use rewards before checking out.

Example: This is a screenshot of the widget from the Nobero website.

Credit Wallet

The Credit Wallet is a distinct wallet from the loyalty wallet, designed to store credits that customers can use freely. Each credit = ₹1, with no restrictions on usage—customers can redeem the full balance anytime.

Use Cases

• Refund order returns/cancellations into the wallet instead of a bank account (e.g., Beyoung, Bonkers).
• Redeem gift card balances in the wallet for checkout (e.g., Boat).

Integrations

• Gokwik Checkout: Supports redemption of both loyalty points and credits (simultaneously).
• Works with Point Redemption on PDP and Point Redemption at Checkout widgets (currently, merchants can enable either loyalty points or credits at a time).

Platforms

• Shopify:
  • Return Prime integration refunds directly into the credit wallet.
  • Gokwik Checkout allows credit redemption.
• Custom Websites: Full integration possible via Nector APIs.

Extra Points on Scanning

Superyou, a protein food & nutrition brand, now carries QR codes that connect directly to the rewards page, powered by Nector. When scanned, customers are instantly led online to discover exclusive rewards. This does two things:

• Tracks origin: Every scan helps map where customers are engaging, whether from retail shelves, events, or shared promos.
• Bridges offline to online: A physical product becomes a digital gateway, seamlessly linking purchase moments to loyalty rewards.

Shopify POS Integration

With Shopify POS Integration, customers can use their loyalty points not just online, but also at offline retail stores.

How it Works

• The POS operator checks the customer’s loyalty points balance directly on the Shopify POS device.
• Eligible discounts can be applied instantly at checkout using Nector’s POS widgets.
• Provides a seamless omnichannel loyalty experience across online and offline shopping.

Refer to the demo video for the full flow.