Explore Nector Features
Once you have set up your loyalty program according to the suggested settings, you can begin exploring the features discussed in this section.
These features would help you further enhance your loyalty program experience.
1. Nector Reviews
Social Proof is essential for any online business aiming to establish trust. Reviews serve as a key avenue for customers to express their genuine feedback about your products, and Nector provides a fantastic reviews feature to facilitate this. You can incorporate reviews in: Product Pages, Homepage - Sticky widget, Homepage - Featured Reviews
2. Reviews Widget
You can position the Reviews widget on your homepage to showcase the trust you've established as a business. Remember, first impressions are crucial!
3. Featured Reviews
You can showcase the best reviews collected from your website in a carousel format on your homepage by using Nector Featured Reviews.
4. Dedicated Pages for Loyalty, Referral, and Reviews
Although your widget serves as the entry point to your loyalty program, you may worry that some users might overlook it. Creating a brief page on your website that highlights the loyalty program can address this concern, and Nector is here to help you with that.
Things we like about this page:
- They have named the page 'Plant Parents Reward Club, ' which matches the brand theme
- A cover image that makes the page look even better and personalized
- The page content talks about the benefits of the program
5. Dedicated Referral Page
This page can help you increase visibility, especially if you are focused on generating more customer referrals.
6. Dedicated Reviews Page
The Reviews Page is a useful tool that allows you to display all the reviews you've gathered on your website in one location.
7. Tier-Based Rewards
One of the effective ways to reward customers who have been loyal and always contributed to your business's growth is to provide exclusive discounts and extra benefits to them. Nector lets you segment your customers based on:
- Total Amount Spent on the Website
- Total Number of Orders Made on the Website
You can configure up to 5 Tiers, define the rules to reach each tier and set up exclusive offers that are applicable to each tier.
As seen above, you can name each tier with names that match your brand's needs. The benefits are also listed under each tier to entice customers to move ahead in their shopping journey.
The progress bar gives customers the feeling of completing the given objective to move to the next level.
8. Progressive Cashback Rewards
Progressive Rewards motivates customers to boost their spending by providing increasingly higher cashback rates at various spending levels.
This approach naturally promotes larger basket sizes, leading to a notable increase in Average Order Value (AOV) for businesses.
9. Flash Coins
Flash Coins enables businesses to run strategic winback campaigns by crediting temporary reward coins to inactive customers.
These coins expire within a set timeframe, creating a compelling sense of urgency that motivates customers to return and purchase.
This feature has proven effective in reactivating dormant customers and driving time-sensitive conversions.
10. Delayed Rewarding
Once you start rewarding your customers after they place an order, there can be instances where they might cancel the order, or return the product after a number of days. In those cases, you would want to reverse the coins that were rewarded, which can be hectic work to do.
To solve this, Nector lets you delay the rewards as per the status of the order or tags that you create in your Shopify store. You can choose to reward your users during any of these statuses:
11. Payment-Driven Variable Rewards
As a business, it’s beneficial to encourage users to prepay for their orders instead of extending the payment cycle with cash-on-delivery (COD). Nector helps you in motivating users to opt for prepaid orders.
This enhances the likelihood of users choosing prepaid options, as the additional benefits make them more appealing.
12. Loyalty Program PDP
Embeds With the Loyalty Program Embeds, you can provide users with information about their potential earnings when purchasing a product. This insight can assist them in evaluating the value of the rewards with each transaction.
13. Lead Magnet Popup
Nector allows you to gather visitor data on your website by presenting a first-time offer. By providing an enticing offer to encourage their initial purchase, you can successfully collect valuable data and maximize its potential for your business.
14. Point Redemption at Checkout
You can add a slider on the checkout page to give users the best visualization of coin redemption in their shopping journey. Users can use the slider to decide the amount of coins they wish to redeem for the desired discount. This removes the friction of users not utilizing their coins on your website. Representation of the slider on Amala Earth’s checkout page
*This feature is available only for Shopify Plus websites.
15. Coin Expiry
If customers earn coins but never redeem them, they risk losing out on discounts and missing the full value of the loyalty program. To tackle this and bring back dormant customers to your website, you can utilize the coin expiry feature. You can set an expiry date for the coins, so users would have to redeem them within the given time frame to reduce the risk of losing out on the benefit
16. Referral Embed at Checkout
Customers feel motivated to complete an action when they are on a streak of completing actions on your website. So it’s more likely that users would refer another person to your website when they are satisfied with the purchase they just made on your website. To utilize this key moment, Nector lets you add the referral embed on your checkout page so that users can add their closed ones’ email addresses and refer them to your website.
17. Offer a free product as a reward
Even though a monetary discount seems more enticing to offer, a physical product offered as a gift can feel more rewarding to users. Offering a complimentary product that complements other products on your website is a great way to satisfy customers. With Nector, you can let users claim a free product on their purchase by redeeming a small amount of coins. The product would be added automatically to the user’s cart once they redeem.
