82% AOV Uplift & 53% Orders from Loyalty Customers
Your Medicals turned routine purchases into repeat loyalty with Nector’s rewards and referrals driving higher order values, stronger retention, and measurable advocacy in healthcare
AOV Uplift from Loyal Customers
Total Loyalty Orders
Average Coin Redemption Rate
ROI Achieved
82.79%
AOV Uplift from Loyal Customers
53.57%
Total Loyalty Orders
24.38%
Average Coin Redemption Rate
Healthcare
Highlight
Your Medicals strengthened retention with Nector’s loyalty and referrals, turning everyday pharmacy purchases into lasting, high-value relationships.
About
Your Medicals is a trusted UK-based internet pharmacy and healthcare provider committed to making high-quality medication, wellness essentials, and expert care both accessible and convenient. From prescription services and over-the-counter remedies to seamless home delivery and user-friendly consultations, Your Medicals delivers health solutions with reliability and empathy.
The Problem
As a digital-first pharmacy, Your Medicals faced the dual challenge of building long-term retention in a highly transactional category while also acquiring new customers at low cost. With medications and healthcare products being routine but often price-sensitive, the brand needed a way to increase repeat orders and stand out without relying solely on discounts. Additionally, while word-of-mouth was naturally strong in the healthcare space, there was no structured system to reward loyal customers for referrals or engagement.
The Solution
Nector provided Your Medicals with a unified loyalty and referral engine designed to nurture repeat behaviors and drive organic growth. Customers could now earn rewards not only on purchases but also through referrals — turning trust into a measurable acquisition channel. By creating a seamless system of earning and redeeming loyalty coins, Your Medicals was able to increase basket sizes, improve retention, and activate word-of-mouth advocacy, all while keeping acquisition costs in check.
SUCCESS METRICS
1. 200x(+) ROI Achieved
Your Medicals achieved a return on its investment in Nector that far outpaced the cost. For every pound spent, the platform delivered many times back in attributed revenue, making loyalty a high-efficiency growth lever.
*ROI was determined by Store Revenue/Cost
2. 12.54% Nector Driven Revenue Share
A meaningful share of the store’s overall revenue was directly driven by Nector. This shows that the platform wasn’t just an add-on, but a key driver of consistent growth within the brand’s revenue mix.
3. 82.79% AOV Uplift from Loyal Customers
With Nector’s loyalty program in place, Your Medicals saw a dramatic uplift in order value from loyal customers. Members engaged with the program placed significantly larger baskets than non-members, proving that rewarding repeat shoppers directly translates into higher revenue per transaction.
4. 53.57% Total Loyalty Orders
More than half of all orders at Your Medicals came from loyalty customers. This shows that the program became a central driver of repeat purchasing behavior and a core contributor to overall business volume.
5. 24.38% Average Coin Redemption Rate
Nearly a quarter of all loyalty transactions at Your Medicals involved coin redemption. This high engagement rate shows that customers were actively using the rewards, reinforcing repeat behavior and strengthening long-term retention.
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